By employing Project Ring™ users no longer need to depend on a fancy-looking business card of any form to introduce themselves, but instead, they can exchange their digital identity by tapping smartphones together eliminating all the hassle of collecting and distributing a stack of business cards, a list of contacts on the mobile or on a spreadsheet Project Ring™ helps users trim a high-quantity network into a reliable, high-quality business network enabling them to grow, measure, and categorize their real business network. Users can also connect every contact in their network to a meeting – giving them the ability to capture the initial meeting.

Encounters now can focus on sharing their professional experiences (e.g., exhibition, forum, ...etc.), key insights, and significant information about their business operations to the circles of interest using a simple post with all the necessary information that allows them to have more directed information.